|勤務地||Japan - Tokyo|
A Global Cosmetics Brand
- Represent and be the brand spokesperson for external targets including celebrities, socialite and bloggers.
- Organize events (PR / digital) with sharp objective & brand presentation.
- Manage and take initiative on digital contents development of the brand.
- Define & build communication angle of each campaigns, in coordination with marketing, to reflect to powerful integrated online and offline communication relevant for target customers.
- Build the brand image, develop visibility/awareness and reinforce its reputation over time.
- Manage and develop team.
- To define, plan and implement communication strategy of the brand, in consistency with the international /local brand strategy. (PR, ePR, digital, media).
- Implement efficient PR/digital touch point and monitor ROI.
- Link off line and online communication to stores to generate traffic.
- Develop media relations and external networks (Influences, celebrities. Magazine editors, beauty journalistsetc.)
- 5+ years of experience in PR / digital communication, experiencing in cosmetics, fashion, or consumer product brands.
- Excellent interpersonal and communication skills.
- Leadership skill.
- PC & Microsoft Office skills.